Product management resources

Welcome to the hub for all product management resources created by Tuumo. These materials follow the GOOSE framework, providing structured guidance for every stage of the product lifecycle.

Each phase - from defining strategic hypotheses and setting product metrics to running experiments and analyzing results - has its own dedicated resources. These tools are designed to help teams align, track measurable outcomes, and continuously learn while following a proven framework.

GOOSE Framework: A Complete Guide to Product Management

The GOOSE Framework is a structured approach to product management that helps teams align strategy, measure impact, and drive continuous learning. It covers the entire product lifecycle, from defining strategic hypotheses to running experiments and analyzing results.

Goal clarity workshop

The GOOSE workshop is a focused 2–4 hour session designed to clarify a company’s direction by transforming its vision and goals into concrete, testable strategic hypotheses.It brings together the leadership team, product leaders, and key stakeholders to build a shared understanding of where the company is heading.

Product Metrics

A practical guide for product teams to define clear, actionable metrics aligned with business outcomes. Using the RARRA flywheel model, it helps teams measure retention-first growth, connect user behavior to results, and create sustainable product momentum.

Now it’s time to take the red pill.

We’re very warm-hearted and approachable. Don’t hesitate to contact us!

Now it’s time to take the red pill.

We’re very warm-hearted and approachable. Don’t hesitate to contact us!

Now it’s time to take the red pill.

We’re very warm-hearted and approachable. Don’t hesitate to contact us!